Get found in Google, and named by the AI that answers instead.

AI SEO is optimising a business to be found in both traditional search rankings and in the answers AI assistants generate. It combines classic technical and content SEO with Answer Engine Optimisation, which structures the facts about a business so a language model can quote them and attribute them correctly. The two layers use different signals, so doing one well does not automatically deliver the other.

SEO targets position in a ranked list of links. Answer Engine Optimisation targets being named inside a generated answer. Ranking rewards relevance, links and page experience. Being cited rewards structured data, factual consistency across the web, and depth of coverage on a narrow topic. A page can rank third and never be quoted, and a page on page two can be quoted constantly.

Not soon, and that is not the useful question. Google itself now puts a generated answer above the links, so the shift is happening inside Google as much as outside it. The practical position is that both matter, the underlying work overlaps by roughly seventy per cent, and the thirty per cent that does not is where almost nobody is currently competing.

First-page rankings usually land in one to three months for realistic terms. Mentions in AI assistants can start within weeks of the foundations going in, because those systems re-crawl and re-index faster than Google does. A real example from our work: a service business reached 31 page-one keywords in month one.

Only if they are thin duplicates, which is the doorway pattern Google has demoted for years. Scale is not the problem, sameness is. Our location pages carry genuinely different content per area with verified local detail, which is why they hold rankings rather than getting filtered out.

No, when it is useful, accurate and original to your business. Google’s policy is about quality and intent, not about who or what typed it. Our content systems are voice-trained, grounded in real detail and fact-checked before anything publishes.

Engagements generally start between $2,500 and $5,000 a month depending on how much coverage you need and how much of the foundation already exists. You get the scope and the number before anything starts.

We test it directly. We run the prompts your buyers would actually type across ChatGPT, Perplexity, Gemini and Claude, record which businesses get named, and re-run them monthly. It is not yet a metric any tool reports reliably, so we measure it by hand rather than pretending otherwise.